FT Rethink

New methods of recycling wastewater are evolving, but face unique challenges

As the need to conserve water grows, San Francisco is emerging as a world leader in onsite water recycling, where large buildings must reuse their own wastewater for non-drinkable use. Ideally, the goal is to go from toilet to tap, and the trend of turning sewage into drinking water is gathering momentum. But cost is an issue, and can consumers overcome the “yuck” factor?

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FT Rethink

FT Channels, a partnership destination that combines impactful and enriching multimedia content to spark curiosity and encourage discovery. Each vertical brings expert insights from the Financial Times and our Partners into the most pressing issues of our time.


FT Rethink series focuses on the people, technology, strategies and systems moving us from an economy that is wasteful, idle, lopsided and dirty towards one that is circular, lean, inclusive and clean. The channel alternates between independent reporting from FT journalists and business perspectives from Lombard Odier